Your Business Growth Opportunity: Get Prim.io with EU Funding

Posted on by Mirena Petrova

Picture this: You're running a growing business in Romania, juggling multiple sales channels, struggling with inventory management, and spending hours on manual processes that eat into your profits. Meanwhile, your competitors are racing ahead with digital solutions you think you can't afford.

Here's the game-changer: European Union funding programs can cover up to 90% of the cost to implement Prim.io, a powerful ERP system designed specifically for growing businesses like yours. This isn't just about acquiring software - it's about transforming your entire operation while maintaining your cash flow. This isn't a distant possibility—it's a concrete opportunity available right now through the West Regional Programme 2021-2027, under the "Digitalizarea IMM-urilor" (Digitalization of SMEs) call for projects.

The statistics are telling: only 17% of Romanian SMEs are digitalized. This creates a massive opportunity for forward-thinking business owners who act now. The question isn't whether you can afford to digitalize, it's whether you can afford not to.

In this article, we’ll break down exactly how this grant works and why Prim.io is the perfect ERP solution to meet its objectives and secure your funding.

What is the "Digitalizarea IMM-urilor" Grant?

This is a targeted funding call with a total budget of €15.38 million in non-repayable grants. It's designed specifically to help SMEs in the West Region (Arad, Caraș-Severin, Hunedoara, Timiș) increase their digital maturity.

Key Grant Details:

  • Grant Value: €10,000 to €100,000 per project.
  • Your Co-Financing: Varies by county, making it highly accessible:
  • 10% in Hunedoara & Caraș-Severin
  • 17% in Arad
  • 24% in Timiș

Goal: Achieve a minimum digital intensity level of 7 out of 12 key technologies (based on the DESI 2019 index).

Why Prim.io is the Ideal Solution for This EU Funding?

Think of Prim.io as your business's central nervous system. It's an ERP (Enterprise Resource Planning) system that connects all your business operations in one place – but without the complexity and astronomical costs of traditional enterprise software. Here's what Prim.io does in simple terms:

Unifies Your Sales Channels
Instead of managing Amazon, eMAG, your website, and physical store separately, Prim.io brings everything together. One dashboard, one inventory system, one source of truth.
Automates the Boring Stuff
Manual data entry, invoice generation, and inventory updates – Prim.io handles these automatically, freeing up your time for strategy and growth.
Gives You Real-Time Control
Know exactly what's selling, what's in stock, and where your money is going – all in real-time, from any device.
Scales With Your Growth
Whether you're selling 100 or 10,000 items monthly, Prim.io adapts to your needs without requiring a complete system overhaul.

And, last but not least, the grant finances specific, eligible activities. Prim.io is not just an option; it's the strategic choice because it directly fulfills multiple grant objectives in one integrated platform.

Here’s how Prim.io aligns with the fund's eligible expenses:

1. It Covers Core Eligible Software Solutions (Category A & D)
The guide explicitly lists the following as eligible, all of which are core features of Prim.io:

2. It Helps You Hit the Key Digital Intensity Targets
The grant's success is measured by your growth on the DESI index. Implementing Prim.io directly contributes to several of the 12 technologies, such as:

  • Using Cloud Computing services (Prim.io is a cloud-native platform).
  • Having a website with complex functions (integrated e-commerce).
  • Automating business processes and using data for insights.
  • Improving the use of ICT in daily professional activities.

3. It's a "Standard Software Solution" - A Key Eligibility Point
The funding guide emphasizes that custom-developed software is not eligible. Prim.io, as a configurable, off-the-shelf ERP solution, perfectly fits the requirement for "standard software," making the entire investment eligible for funding.

What Can You Actually Finance with the Grant for Prim.io?

When you build your project around Prim.io, your grant can cover:

  • Software Licenses: Both perpetual and subscription models are eligible.
  • Implementation & Configuration Services: The cost for our specialists to set up and tailor Prim.io to your workflows.
  • Data Migration Services: Moving your existing data securely into Prim.io.
  • Staff Training: Ensuring your team can use Prim.io effectively from day one.

Are You Eligible for the EU Funding?

Your company must meet these key criteria:

  • Be an SME in the West Region.
  • Have at least 2 full fiscal years of activity (established by Dec. 31, 2022).
  • Have recorded an operating profit in the previous fiscal year.
  • Not have CAEN codes in the IT field (e.g., software development).
  • The implementation location must have been registered before July 16, 2024.

Your Action Plan: From Idea to Funded Prim.io Implementation

Step 1: Start Your Mandatory Studies (Now!)
The application requires two key documents where Prim.io can be featured as the core solution:
Initial IT Technical Audit: To establish your current digital level.
Digital Feasibility Study (SFD): This is your project's blueprint. Here, you will justify why Prim.io is the optimal technical solution for your business needs and how it will help you achieve the target digital intensity.
Step 2: Prepare Your Application
Gather all company documents and build a compelling project proposal centered on Prim.io.
Step 3: Submit Your Application to December 4, 2025
Applications are submitted exclusively online via the MySMIS2021 platform.

Why Partner with Prim.io for Your Funding Journey?

Choosing Prim.io isn't just about buying software; it's about choosing a partner for a successful digital transformation. We provide:

Documentation Support: We can help provide the technical specifications and details needed for your Feasibility Study.
A Proven Solution: Our platform is designed for growing SMEs, ensuring your project is realistic and achievable.
A Clear Path to Compliance: Using Prim.io makes it easier to justify your project's eligibility and its alignment with the grant's digital intensity goals.

Don't Miss This Chance to Transform Your Business

The €15.38 million fund is finite, and the application window is strict. Companies that prepare early have a significant advantage. This is your moment to stop juggling disjointed systems and start running a streamlined, efficient, and data-driven business.